Embrace AI in the Right Way.
Independent advice to help you understand how your business can harness the power of AI for competitive advantage.
Would waiting leave you behind, or help you to leapfrog the competition when AI technologies mature?
Are you ready to integrate AI now, or should you lay more operational groundwork first?
What makes sense for your company at this moment?
Today, leaders in businesses of all sizes need a clear strategy and point of view on harnessing the emerging wave of AI technologies.
Our vision is informed by a deep understanding of development trends and how to deploy AI effectively and responsibly in the near term.
Personal and independent advice from AI experts.
We partner with internal and external teams to get the best for your company ecosystem. Crucially, we are independent of big tech and software vendors who will naturally push adoption of in-house tools. We add value to existing initiatives in a way that makes most sense for your business, to support and ensure success.
Our Founders
Lynette Webb
Before co-founding Road To Amherst, Lynette worked at Google for 16 years, ultimately becoming expert in AI policy and responsible AI implementation.
Dusan Hamlin
A driven entrepreneur, Dusan spent the last 20 years building and leading global teams of specialists in emerging technologies such as eCom, mobile, digital design and now AI.
